Methods of sale

What are the different ways to sell, and how do they work?


When choosing a sale method, we will provide you with advice based on the best outcome for your situation and the current market. Methods of sale that involve a quick but intense marketing period are often the best choice and give you the opportunity to create a sense of urgency for buyers to act quickly.


Auction

Auction is a way of selling your property through public negotiation following a high profile and transparent marketing campaign to determine the true market value of your property.

Advantages:

  • The element of competition may result in a premium price
  • You’re in control. You set the terms, conditions, reserve price and settlement date
  • Can sell before, at, or after Auction day
  • Deadline for buyers to act and gives purchases a date to complete their due diligence
  • Once sold, the sale is unconditional with a deposit paid on the day
  • A transparent process.

Want to know more about selling by Auction?


Fixed price

Selling at a fixed price is when an asking price is placed on the property, allowing buyers to make conditional and unconditional offers at any time.

Advantages:

  • Ensure that your property attracts buyers who are willing to offer the price that you are asking
  • High profile - large exposure to the marketplace
  • Buyers have a clear indication of your price expectation
  • Faster negotiation process as buyers understand your desired selling price
  • No time pressure on property owners, but likewise on purchasers.

Want to know more about selling by fixed price?


Tender and deadline sale

Under a tender, buyers give confidential written offers to the agent before a specified end date. All offers will be considered after the closing date and will either be accepted or negotiations will begin. A deadline sale or private treaty is very similar to the tender process but is less formal and allows more flexibility, particularly for the vendor.

Advantages:

  • A set deadline for buyers to act
  • The element of competition can result in a premium price
  • Negotiations can take place after the tender date
  • You have five working days from the closing date to decide if you will accept the offer
  • You’re in control. You set the terms, conditions and settlement

Want to know about selling by tender or selling by deadline sale or private treaty?


By negotiation

When selling by negotiation, your property is placed on the market by your listing agent with either an asking price, or simply ‘by negotiation’.

Advantages:

  • High profile - large exposure to the marketplace
  • Maximise the sale price by not fixing an upper limit
  • Allow a margin for a premium without over-pricing your property
  • Draw in a greater range of buyers to consider your property
  • Prevent buyers from dismissing the property because of your asking price

Want to know more about selling by negotiation?


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