Pāpāmoa or Pāpāmoa  Beach is a suburb of Tauranga, located about 11 kilometers from the city centre. It is the largest residential suburb in Tauranga, having a population of around 20,0000 proud locals. It is bordered to the west by Mount Maunganui (east of Sunrise Avenue and Hibiscus Avenue), the east by the Kaituna River (separating it from the Western Bay of Plenty District) and to the south by State Highway 2. The New Zealand Ministry for Culture and Heritage gives a translation of "raised mounds for growing vegetables on the flats" for Pāpāmoa.


With miles of white sand beach on one side and the picturesque Pāpāmoa Hills on the other, Pāpāmoa offers something for everyone. Renowned as a surfing destination, Pāpāmoa Beach is fully patrolled by surf lifesavers in peak season, so the whole family can swim, surf, bodyboard, kitesurf and windsurf safely between the flags. Plus, it is only a short drive from the iconic Mount Maunganui surf beach.


With some of New Zealand’s highest annual sunshine hours, the Bay of Plenty is a great place to visit any time of the year. Explore historic Māori pā sites in the Pāpāmoa Hills Regional Park or simply soak up the outlet shopping at Fashion Island or discover the growing café and bar scene.


Whether you’re chasing thrills and captivating scenery, or want relaxation, delicious food and fascinating history, you’ll find it in Mount Maunganui, Pāpāmoa and Te Puke.